Jakarta, Saturday (15/10/2022) -- BNI Mobile Banking Super App continues to gain customers’ trust. The number of users and transactions continues to increase along with the optimization of various convenience features offered.
PT Bank Negara Indonesia (Persero) Tbk or BNI continues to strengthen its flagship features and new features to continue to provide convenience for every customer transaction.
The number of BNI Mobile Banking users until August 2022 has reached more than 12.5 million, up by 30% YoY. Mobile banking users are spread throughout Indonesia and even overseas.
As of the number of transactions has reached 370 million with a transaction volume value of Rp 496 trillion. This figure has reached 85% of the performance in 2021.
BNI Corporate Secretary Okki Rushartomo said that customers’ trust in BNI Mobile Banking continues to grow. The company continues to encourage various promos so that customers are interested in using various features that help various daily transaction needs.
"We are very grateful for the trust that has been given to BNI. Of course we continue to develop BNI Mobile Banking to be able to answer various customer needs quickly, easily and of course safely," he said.
Okki continued, BNI integrates BNI Mobile Banking with various services that provide added value such as payments for education, electricity, telco, e-wallet, even streaming vouchers and games.
"We are targeting more massive and personalized promos to increase the frequency of transactions per user. In fact, for non-user and dormant user customers, we provide incentives for users to transact. One of our campaigns is called 'CLBK', which stand for Old Customers Transacting Again," he said.
Improving Transaction Security
Okki stated that BNI has synergized with regulators in implementing consumer protection. The company also continues to improve literacy as the main guardian of consumer data protection.
"Security is not only from financial service actors, but most importantly from the data owners themselves in protecting it. An end user as the data owner is everyone who uses the product therefore literacy must be increased along with the increase in inclusion," Okki explained on the same occasion.
In order to provide protection for customers, BNI has prepared various strategic steps. Starting with providing a complaint center through BNI Contact Center (BCC) which operates 24 hours a week via BNI Call 1500046, sending email to firstname.lastname@example.org. or even visiting the nearest BNI branch office. BNI has also implemented a fraud detection function that functions to detect fraud activities in real time.
Not only that, BNI has also followed Bye Laws rules released by Bank Indonesia. Bye Laws are guidelines for the implementation of blocking customer deposit accounts and returning customer funds in the event of indications of criminal acts.
Bye Laws are used by banks for uniformity of implementation in banking practices for banks participating in Bye Laws. The main purpose of Bye Laws is to ensure that the proceeds of crime can be immediately blocked and returned to the customer.
"We expect customers to always maintain the confidentiality of personal data and banking information including MPIN and OTP transactions and not give it to anyone including people claiming to be from the bank who ask customers to access links from email, sms and chat to fill in personal data, do not continue or click because BNI never asks customers to fill in personal data through any means. Activate transaction notification service, always update the latest BNI Mobile Banking version via Play/Apps Store, change MPIN and BNI Mobile Banking Transaction Password regularly, and avoid posting personal data on social media and immediately contact the bank call center if your card is lost, stolen by others, or there are irregularities in banking transactions."